Monday, August 11, 2008

Week VIII

For the best chef competition, I made some major breakthroughs in the past week. I was able to get the returning champion chef from last year, Harrison Schailey, who is competing in this year’s competition to participate in an in studio interview with WRSC and other radio stations. That was exciting for me, but now I have to organize times between the studio and Harrison, which should be somewhat easy. Two other competing chefs also agreed to prepare a dish of their choice to drop off at 95.3 3wz radio station to help promote some chatter on the radio. I also had an article about best chef published in the Wednesday Altoona Mirror and in Sunday’s CDT. Everything is falling into place for this event.

The bridal workshop that was being held at Impressions on Thursday, was a huge objective for the week. I had created favors that would be used as a giveaway that everyone would receive for participating in the workshop. Also I helped to create the powerpoint presentation, HTML emailer for companies that did not show up, and other arrangements that needed taken care of for the workshop. Overall we had roughly a dozen companies join us, which was a good turnout. The purpose of the bridal workshop was to prepare the companies that are attending the Bridal Showcase 2008, at the BJC on September 28, would learn techniques on how to draw in clients and sell their products in a trade show setting. Our objective was to sell them trade show items including; banner displays, literature racks, and other promo items. Michelle said I did a wonderful job in Pre/At/Post event planning. As a side note, I have a friend that is getting married and we will be attending the Bridal Showcase. This will provide me with both the satisfaction that I am helping my friend, but also finding out what it will be like to attend a trade show for my future reference in the marketing industry.

Sunday, August 3, 2008

Week VII

Progress was made this week in promoting the Best Chef Competition. I finished creating a press release which needed approved by the Department of Agriculture. It was sent out to different types of media including radio, newspapers, and TV stations. I have received feedback from a few sources but a lot more promotion for this event needs to be done. My next task is to get the participating chefs to agree to create dishes that will be given to the radio stations to perk their interest and hopefully get them to talk about the event on air.

I am also working on other projects including a bridal workshop taking place at Impressions, a survey to be conducted at the Altoona mall for Pruonto's Hair Design Institute located in Altoona, and other work from clients such as Webster's Cafe & Bookstore, The State Theatre, and much more. It gets pretty busy.