Week VI

A road block was reached this week. I have been contacting various forms of media, or I should say that I have been leaving a hundred voicemails on machines of people that won't call me back. Oh Well. Michelle told me that I will just have to keep calling and bugging people until I get a response from someone. I finally got a commitment from Town & Gown to publish a follow-up article on the event we are helping to promote. By the way, the event is PA Preferred Best Chef of Pennsylvania Competition that will be taking place during the Ag Progress days August 19th and 20th. I have less than a month to get more media sources interested in talking about and spreading the news about the event.

I also have been working on a press release to send to newspapers and whoever else I can think of to get to promote the event. I am working with multiple Ag Progress people to help get the event broadcasted. I was concerned that I didn't have enough time to promote the event but when I made the connection with Ag Progress I found out that I was ahead of them when it came to contacting certain media. This gave me a little relief.

I really hope I can pull this off!!!!!

Week V

To continue the work I started last week, I began to contact various media sources to help promote our client's event. Pre/At/Post was the game plan, meaning, media selections we will have to choose that will cover the event before, during, and after. The first task was to create a list of all the potential media sources that were available for us to work through for the event. Since we are on a tight budget, I have to contact different media sources like radio, TV, and print media. Radio stations were choosen to broadcast in studio interviews and make people aware of the event that will be taking place. News stations like WTAJ and WJAC will be called multiple times to get them excited about the event so that way they can cover it on the news while it is happening. And after the event print media like Town & Gown will have a follow-up article with possibly some pictures promoting the winner of our event.

I would have to say that I have enjoyed the work that I do at Impressions. Some days it is better than others but what job isn't that way.

Week IV

The big project this past week was to create a media plan in the state college area for an event that is being hosting in the centre region. I had to call all forms of media sources ranging from radio, newspaper, online ads, and TV to receive quotes and find out who would comprise the best foundation of media for our client.

Also, my friend from South Hills that I mentioned last week, is purchasing some promotional items from us. I received the okay from her this week and proceeded with her order. I can't wait to find out how everything turns out!

Besides the workload, this week was very informational in terms of what to be looking for in my next job. When you begin a new position, you look for certain things that you want the most. It could be anything including how many hours a week you have to work, do I receive health care, is there any form of retirement, how many people do I work with, and the list goes on. But for me the most important requirement is how well I am going to work with the employees. And I found out that I really enjoy the work, but I have to enjoy the people to like my job, otherwise I'm not that happy.

I do believe that this is a good company to work for, and a wonderful learning experience for me.

Week III

Only 29 hours was devoted to my internship this week because of the 4th of July weekend. I was still able to learn many things in that short span of time. I worked on organizing the client workbook, sheduled meetings with potential clients, called suppliers, emailed contacts, and brought in a business lead. My business lead which I am proud to boast about is one of my friends from South Hills. Her company needed promotional items to hand out at a baseball game to promote her business. I felt pretty good this week about bringing in new leads to my internship site.